On-premise market

Brands

Challengers gaining ground

Coca-Cola remains the top brand in sales value within on-premise, but second-placed Pepsi is narrowing the gap. R Whites holds on to third place, but J2O is close behind and looks set to switch places soon if current trends continue.

Suppliers

Front-runners increase their lead

The two largest suppliers to the on-premise market pulled further ahead of the pack in 2007. Market leader Britvic grew its sales to the on-premise market by 2% to £1.08bn, while CCE grew sales 3% to £846m. Other distributors, together accounting for 21% of the market, saw their sales decline 3% to £499m.

Pubs and bars

Leased/tenanted outlets lead growth

Sales through independent outlets declined by 2% to £890m – but independents remain the biggest contributor to on-premise sales, with a 37% share. The fastest-growing contribution came from leased/tenanted outlets, up 4%, and managed houses, up 3%.

Foodservice (HORECA)

Fruit juice leads strong growth

Soft drinks performed well in the HORECA (hotels, restaurants and catering) channel, with total wholesaler invoices for soft drinks increasing 12% to £236m. The strongest growth areas were workplace catering, fast food and hotels, which together grew sales by £17m. In each of these areas the driver of growth was fruit juice, which increased its total HORECA sales from £54m to £65m. Energy drinks, bottled still water and cola also showed considerable growth in this market.

Soft drinks performed exceptionally well in foodservice / HORECA with value up 12% to £236m